Color is a psychologically powerful tool and reaches people on a subconscious level.
People notice and internalize color before anything else, and if you pay attention, you’ll see how businesses use color in their branding, including their brand identity, to create compelling, engaging designs.
To read more about the scientific breakdown of color and how color is effectively used in design, read this great piece from Medium.
Now, we hope you enjoy another great set of links and articles that we shared with you over the past week on our crowdspring Twitter account (and on Ross’s Twitter account). We regularly share our favorite posts on entrepreneurship, small business, marketing, logo design, web design, startups, leadership, social media, marketing, economics, and other interesting stuff! Enjoy!
The 16 Best Small Business Marketing Blogs You Should Read in 2019 | @crowdspring Blog – https://t.co/0wYL3AExbx #SMB #smbs #Marketing #Marketers pic.twitter.com/X34zLQtctc
— crowdspring (@crowdspring) January 28, 2019
6 Important Reasons Your Fashion Brand Needs Good Design https://t.co/AHtKqvTeLG pic.twitter.com/DXMJMdgVRi
— crowdspring (@crowdspring) January 29, 2019
Good insights for people building teams … Mark Cuban Says the Best Employees Are Smart, Driven, and Curious. But 1 Skill Matters Much More (and Makes Them Invaluable) – https://t.co/NUi6zFzA7M
— Ross Kimbarovsky (@rosskimbarovsky) January 21, 2019
10 Proven Headline-Writing Tips to Make Your Small Business Content Irresistible https://t.co/xHp2dUAlq5 pic.twitter.com/h3lmLNQOXY
— crowdspring (@crowdspring) January 30, 2019
Here's a good look at the best and worst branding of 2018, including tips on how to create a successful brand experience for your own business in 2019 | @crowdspring Blog – https://t.co/NkHUGDXNz7 #branding #SMB #Marketing #rebrand pic.twitter.com/72eqo5Pk57
— crowdspring (@crowdspring) January 30, 2019
Reflections from a designer turned product manager: 6 unexpected differences https://t.co/GvEfNTWUOF pic.twitter.com/Tw0A3c7PaJ
— crowdspring (@crowdspring) February 1, 2019
Following a record year, Illinois startups kick off 2019 on a strong foot – https://t.co/HsQnQuGZrW pic.twitter.com/PGrQHqaoI9
— Ross Kimbarovsky (@rosskimbarovsky) January 22, 2019
10 Best Cities in the United States for Startups and Entrepreneurs (2019) https://t.co/9kc7TN9upx
— Krista Marks (@kristamarks) January 22, 2019
A good alternative for people stuck between bootstrapping and VC funding. https://t.co/zzNRdtE8wV
— Ross Kimbarovsky (@rosskimbarovsky) January 31, 2019
Terrific insights … Land of the “Super Founders“— A Data-Driven Approach to Uncover the Secrets of Billion Dollar Startups – https://t.co/GEkkWNFn0e pic.twitter.com/tusSk7JA1Y
— Ross Kimbarovsky (@rosskimbarovsky) January 30, 2019
Don’t Let Burnout Stall Your Career: The 5 Best Tips for Preventing Burnout https://t.co/0INTAnJuxr pic.twitter.com/oMDdMBG3WM
— crowdspring (@crowdspring) January 29, 2019
Lots of terrific advice that holds true in 2019 as much as it did in 2018 … The 30 Best Pieces of Advice for Entrepreneurs in 2018 – https://t.co/5PHVvufeEZ pic.twitter.com/W7snpivaB5
— Ross Kimbarovsky (@rosskimbarovsky) January 19, 2019
Good insights for people building teams … Mark Cuban Says the Best Employees Are Smart, Driven, and Curious. But 1 Skill Matters Much More (and Makes Them Invaluable) – https://t.co/NUi6zFzA7M
— Ross Kimbarovsky (@rosskimbarovsky) January 21, 2019
What is Brand Identity and How To Create a Great One: A Complete Guide for Marketers and Businesses (2019) https://t.co/RPXIpqgZwJ pic.twitter.com/3GVitjqGim
— crowdspring (@crowdspring) January 25, 2019
The 16 Best Small Business Marketing Blogs You Should Read in 2019 | @crowdspring Blog – https://t.co/0wYL3AExbx #SMB #smbs #Marketing #Marketers pic.twitter.com/X34zLQtctc
— crowdspring (@crowdspring) January 28, 2019
Influencer Marketing: Proven Strategies To Find Influencers Who Fit Your Brand https://t.co/Gb33JuvEQE pic.twitter.com/zkF0uTZLhV
— crowdspring (@crowdspring) January 27, 2019
Good design is your visual ambassador when you can’t be there to sell your skills in person. Here are 5 Reasons Why Your Freelance Marketing Business Will Fail Without Good Design | @crowdspring Blog – https://t.co/m3cbkP2Jqv pic.twitter.com/QfNEk48M0s
— Ross Kimbarovsky (@rosskimbarovsky) January 21, 2019
Increasingly, consumers are looking for products and product packaging that implement sustainable design practices. Here are 3 Ways Marketers Can Boost Profits With Sustainable Design | by @Kate_L_Harrison in @Forbes – https://t.co/DjW7UK5cge
— crowdspring (@crowdspring) January 29, 2019
Here's a good look at the best and worst branding of 2018, including tips on how to create a successful brand experience for your own business in 2019 | @crowdspring Blog – https://t.co/NkHUGDXNz7 #branding #SMB #Marketing #rebrand pic.twitter.com/72eqo5Pk57
— crowdspring (@crowdspring) January 30, 2019
Interesting read about typography and human psychology … Turning Type Sideways – https://t.co/UZRyQb9BH2 pic.twitter.com/yg7tBpHGB6
— crowdspring (@crowdspring) January 21, 2019
7 Essential Trends That Will Shape Product Design in 2019 https://t.co/D4JUueZNxY pic.twitter.com/8jk0pV26uG
— crowdspring (@crowdspring) January 26, 2019
Increasingly, consumers are looking for products and product packaging that implement sustainable design practices. Here are 3 Ways Marketers Can Boost Profits With Sustainable Design | by @Kate_L_Harrison in @Forbes – https://t.co/DjW7UK5cge
— crowdspring (@crowdspring) January 29, 2019
6 Inspirational Graphic Design Trends For 2019 | @advertisingweek AW360 – https://t.co/pWQgaV9PI0 pic.twitter.com/ccfwUKp0JT
— crowdspring (@crowdspring) January 31, 2019
Good design is your visual ambassador when you can’t be there to sell your skills in person. Here are 5 Reasons Why Your Freelance Marketing Business Will Fail Without Good Design | @crowdspring Blog – https://t.co/m3cbkP2Jqv pic.twitter.com/QfNEk48M0s
— Ross Kimbarovsky (@rosskimbarovsky) January 21, 2019
Want to Boost Your Search Performance? Invest in UX Design https://t.co/JBCh4oiULt pic.twitter.com/DkFm4n95xM
— crowdspring (@crowdspring) January 28, 2019
Why Investing in a Logo is Key to Startup Marketing Success https://t.co/dGVnEuvv3M pic.twitter.com/uuPZXNWRrB
— crowdspring (@crowdspring) January 30, 2019
Puts world population in a better perspective. https://t.co/HhDS1ztBJy
— Ross Kimbarovsky (@rosskimbarovsky) January 20, 2019
This is one of my favorite infographics. A lot of people underestimate just how much life has improved over the last two centuries: https://t.co/djavT7MaW9 pic.twitter.com/kuII7j4AuW
— Bill Gates (@BillGates) January 19, 2019
Truth. https://t.co/AwvYRgR4S2
— Ross Kimbarovsky (@rosskimbarovsky) January 21, 2019
Amazing that people were interested and more amazing that they survived to tell about the experience. Just finished reading the book on the expedition. Highly recommend! https://t.co/66QA2XwWEV https://t.co/QWCUHuYgwV
— Ross Kimbarovsky (@rosskimbarovsky) January 28, 2019
The post Twitter Link Roundup #356 – Terrific Reads for Small Business, Entrepreneurs, Marketers, and Designers! appeared first on crowdspring Blog.