Time and time again, experts in entrepreneurship and business (often with little to no operating experience of their own) offer formulaic advice on what startups must do to succeed.
The truth is that there is no one way to “correctly” start a company. Startups are the epitome of unpredictability and extremes. For every example of a successful company that proves a myth wrong, there will always be one that will prove it right, especially in today’s world of rapidly expanding technology and connectivity. That is why it is imperative for entrepreneurs to critically examine all advice and “truths” about startups. With countless articles and opinions, it can be hard to decipher who’s right.
Fortunately, many startup myths revolve around three common topics (business plans, money, and unnatural hustle). Many aspiring and even experienced entrepreneurs blindly believe those myths to be true and either take too long to start their business or never feel confident enough to get going.
In the following video, I talk about 3 common myths about starting a business and proceed to blow them up: