We’re seeing an increasing number of companies, from small businesses to big enterprises, deploying chatbots as part of their marketing, lead generation, or customer service strategies.
Big companies leverage bots to handle tasks that used to be either done without help or weren’t possible at all before chatbots were introduced.
For example, Capital One has a bot named “eno” that helps customers manage their finances via text, and the Marriot hotel chain uses bots to help customers make service requests, book rooms, and other tasks.
As we wrote in How Chatbots Can Help You Grow Revenue In Your Business,
True to their name, chatbots talk to you in fun, personable ways–just like a real person. Poncho, for example, is a chatbot that lives in … Read more