“If I work harder, my business will grow faster.”
Many entrepreneurs, including agency owners, share this belief.
And, it’s true that a strong work ethic is vital to your success – particularly for freelance designers and owners of small and boutique design and marketing agencies.
But, with this mentality, it’s easy to see how so many freelancers and agency owners burn themselves out within the first few years of running their businesses.
And, well-intentioned as that sentiment may be… it just isn’t true.
Growing a business can’t be done by brute force. It requires strategy and the self-discipline to apply your efforts where they really count.
Endlessly taking on more projects and doing all the design work yourself is a strategy with a…