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How to Write Compelling Marketing Copy: 7 Tips for Writing Content That Gets...
Writing is a tricky business. You have to choose just the right words to convey your unique message to your specific audience. And, that’s only half the battle. There’s also the question of context....
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An Interview with crowdspring Designer, Dhian Kusuma
It’s not easy to create unique, memorable logos. But, diligence and dedication to your craft can make all the difference. This is true for Dhian Kusuma, (who goes by the username otnielz on...
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How to Start a Successful Photography Business: The Complete 10 Step Guide...
As the price of high-quality cameras has continued to fall, the art and craft of photography have flourished. For many people, photography isn’t just a way of capturing a memory. Photography is a...
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Twitter Link Roundup #358 – Terrific Reads for Small Businesses,...
Feeling a little restless? You’re not alone. The shiny new year excitement has officially begun to dull, and along with it, our enthusiasm for everything we had planned to make this year the Best One...
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How to Start an Etsy Shop: Your Comprehensive, No-Stress Guide to Starting an...
You’re creative. And you love to craft! Not to mention, you’ve gotten pretty darn good at it. Or, you have an amazing eye for vintage finds but your closets are overflowing. “You should start an Etsy...
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How to Build a Successful Brand With a SWOT Analysis
Is your business struggling to grow? Is your brand failing to get traction? There’s a good chance that these two factors are related. And, that means it’s time to review your brand. Your brand is an...
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How to Start a Real Estate Business: The Complete 11 Step Guide (2019)
If you’re interested in starting a real estate business to help buyers and sellers navigate the stressful and complicated process of working through one of the biggest transactions of their lives,...
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Twitter Link Roundup #359 – Terrific Reads for Small Businesses,...
How many tabs do you have open in your browser right now? If you had to stop and count, it’s probably too many. An overcrowded browser is like a cluttered home. It is overwhelming and excessive, and...
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Brand Authenticity: Is It Important and How Can You Increase Your Brand’s...
Consumers expect that the companies they deal with have integrity and authenticity. A survey by Cohn & Wolfe found that: Nearly nine out of 10 consumers are willing to take action to reward a...
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How to Start a Brewery Business: The Complete 9 Step Guide (2019)
Craft beer is a growing field. Between 2012 and 2017, the number of craft breweries in the US jumped from 2,420 to 6,266 – that’s an increase of 159%! That growth doesn’t include microbreweries that...
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7 Outstanding (and Free!) Stock Photography Sites Your Marketing Team Should...
Businesses are pressured to produce more content every day. Blogs, Facebook, Instagram, Twitter… the content monsters demand to be fed. And, visual content has been shown to be the most popular with...
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Nonprofit Branding: Why You Must Build a Strong Nonprofit Brand
Nonprofits are not traditional businesses. They serve a higher purpose. And, they operate differently than for-profit businesses on a fundamental level. But, just because nonprofits aren’t in it for...
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The Power of the Guarantee – Is Your Agency Missing Out?
Design, marketing, and other creative agencies and consultants have a unique challenge. It can be tough to convince clients to pay before clients see a finished product. And, this is especially true...
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16 Design Symbols Your Business Can Use to Improve Its Brand Identity
Symbols are one of the earliest forms of written communication. From cave walls to hieroglyphics to the printed word as we know it today, symbols are a powerful way to communicate concepts at a...
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Lean Marketing for Startups and Small Businesses: How to Make the Most Impact...
Most startups and small businesses have limited budgets for marketing. But, we all know that it’s essential to spread the word, build relationships, and make sales. So what’s a startup or small...
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19 Important Branding Lessons from the Top 5 Retailers in the US
The top 5 retailers in the US made nearly $230 billion dollars in 2018. ($228.4 billion to be exact.) They must be doing something right. Walmart, Amazon, Costco, Walgreens, and Home Depot have each...
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5 Tips for Growing Your Agency or Freelance Business Without Spending a Ton...
“If I work harder, my business will grow faster.” Many entrepreneurs, including agency owners, share this belief. And, it’s true that a strong work ethic is vital to your success – particularly for...
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Delegation is Crucial for Your Small Business’s Health [Use These Tips to...
Small business owners often find themselves taking on every task in their company. But, as a business grows, this hands-on approach becomes harder to maintain. A business’s ability to evolve depends...
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5 Tips That Will Help Agencies and Freelancers Impress Clients With Rockstar...
I’m about to lay down some truth. How you present a design to a client can be as important as the design itself. I can hear the outrage already. “Good design speaks for itself!” the nay-sayers will...
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Book Cover Design Trends for 2019: Your Guide To The Biggest and Hottest Trends
The cover of your book can make or break book sales. Books with compelling covers have a much higher chance to be discovered and read. Forgetful covers leave books sitting on a shelf. Shelf? Despite...
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