Online Commerce (eCommerce) is on a tear.
Frost & Sullivan reports that annual B2B eCommerce will reach $6.7 trillion by the year 2020. Meanwhile, eMarketer estimates that global retail eCommerce will reach $25 trillion in 2019.
With so much to gain, eCommerce businesses can’t afford to lose sales due to poor website design.
For most websites, there are established best practices that can help you build a useful, functional site.
But eCommerce websites are unique. They need to manage inventory, process payments and provide a convenient shopping interface.
And, they need to work harder to overcome the inherent uncertainties of the internet in order to inspire consumers to part with their hard-earned cash.